Projects
01
MindEase
Mobile App Design - A mental health app design.
As the UX/UI Designer for MindEase, I was responsible for creating an intuitive and visually appealing user experience aimed at improving mental well-being. My role involved conducting extensive user research, developing detailed user personas, and creating comprehensive user flows to ensure seamless navigation. I designed wireframes and interactive prototypes using Figma, conducting multiple rounds of usability testing to gather feedback and refine the app’s interface. Despite challenges such as technical constraints and user privacy concerns, I collaborated closely with developers and stakeholders to find creative solutions and prioritize data security. By balancing comprehensive features with a simple, intuitive design, and embracing an iterative design process, I successfully contributed to the launch of MindEase. The app was well-received for its user-friendly interface and effective mental health tools, making it a valuable resource for users seeking to manage their mental well-being.
02
Rate Your Influence
Discover the true influence: A platform where users can share
authentic reviews of their favorite online influencers.
In preparation for the R.Y.I. project, I embarked on a comprehensive journey through the UX design and research process. Understanding the complexity of the influencer marketing landscape was paramount, necessitating a deep dive into the problem space. Through a combination of user interviews, competitor analysis, and surveys, I sought to unearth the key pain points and user needs. This revealed a significant issue: the lack of transparency and authenticity in influencer marketing. Users expressed frustration with the difficulty of discerning genuine influencers from those engaged in paid promotions, compounded by the absence of trustworthy and detailed reviews on existing platforms. With these insights, I was well-equipped to shape the design direction of R.Y.I., ensuring it addressed these critical challenges and provided users with a reliable platform for evaluating and engaging with influencers. At R.Y.I. I wore multiple hats from planning, designing, prototyping to testing and iterating after launching the final product.R.Y..I continues to see improved rate of return users.
03
Employment Matchmaker
Mobile App Design - Connecting talent to opportunity.
In spearheading the UX research and design for the Equal Opportunity Employment app, I embarked on a comprehensive journey to ensure its effectiveness in fostering inclusive career opportunities. Beginning with user research, I conducted interviews and surveys to gain insights into the needs and challenges faced by individuals with disabilities and discouraged job seekers. These insights informed the design process, guiding the creation of intuitive user flows and interface elements that prioritize accessibility and inclusivity. Drawing from the app's description, I focused on developing features such as a dedicated resource hub offering tools and guidance on resume building, interview preparation, and workplace accommodations. Through iterative design iterations, incorporating feedback from the community, I refined the app's features and functionality to enhance engagement and encourage participation from those previously hesitant to apply for jobs. The result is a platform that not only connects diverse talent with inclusive employers but also empowers individuals to pursue fulfilling careers while promoting diversity and accessibility in the workforce.
